Animation such as it is developing in Africa has the particularity that, like video games, it proposes a renewal in practice, but also an originality in the stories proposed.
African animation is primarily aimed at the African public, with themes specific to everyday life, traditions, and African values. More to the point, with Africa being the largest continent in the world, there are different genres in animation which are adapting to the different African audiences.
This porosity with video games in the approach can be understood by the fact that 46% of video game studios also work in animation: a necessary skill for the development of a game, which can be put to good use on a larger scale.
Although there are fewer animation studios than video game studios, this sector of activity is developing at great speed, benefiting from the change in the way creative and cultural industries are viewed by management bodies and investors. Studios are now mainly located in the west and north of the continent, and in South Africa, where video game studios cover more of the African territory. However, there is an emergence of a multitude of small studios, which may become more important in the future.