500 million players in 2018
(23 million in 2014)
Creation of 200,000 jobs within 5 years
1% of the global video game market with a business model under construction
Video game market leaders (2018)
The African video game market does not yet reflect the reality of the creative abundance at work. Several obstacles prevent this sector from developing its full potential.
Firstly, a reluctance on the part of governments to invest in and support this sector, which is considered more as a leisure activity than as an industry that provides jobs. This dynamic is tending to be reversed thanks to the importance of esport in this field, which generates visibility and income for its stakeholders.
Another obstacle is the reluctance of publishers and the low visibility of African productions on international platforms, which leads to an economic model based on free-to-play. The video game market is thus booming, and only needs a spark to develop to its full potential. Everything is already in place to make the African continent the leader in video games.
The African Creative Meeting aims to bring together the stakeholders in the sector and to help promote the continent’s significant creative output.